# identity.md

## Organization Overview
- **Company Name:** Grayling
- **Mission:** To provide high-quality, hypoallergenic earrings for sensitive skin, specializing in third-party tested implant-grade titanium and 14k gold designs.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Founded in 2009.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:**
    - Katy: Owner & Designer, Founder. (Link: https://graylingjewelry.com/pages/meet-katy)
- **Team Structure and Departments:** Details forthcoming. (Team link: https://graylingjewelry.com/pages/our-team)
- **Company Culture and Values:** Committed to crafting beautiful, comfortable, and safe jewelry for individuals with sensitive skin, emphasizing quality, design, and rigorous material testing.

## Operations & Structure
- **Business Model and Operational Approach:** Specializes in the design, production, and sale of hypoallergenic jewelry, with a focus on rigorous third-party testing of metals to meet ASTM standards for implant-grade titanium and 14k gold.
- **Location(s) and Geographic Presence:** Details forthcoming.
- **Key Partnerships and Affiliations:** Collaborates with engineers for third-party metal testing to ensure ASTM standards are met.